Clothing Store Website Creation Utilizing Social Media as Media Promotion

The purpose of this study is to facilitate and provide an access for the consumers of the clothing store and also promote the website so it can become a media liaison and media business between the clothing store and the consumer. The clothing store website will operate as a sales medium containing catalogs of the clothing store products, the purchasing process and the payment methods. This research used interview method by collecting information and the waterfall method development by using social media as media promotion. The results achieved from this research is the number of demands for clothing Store website to be more attractive by packaging the latest concept so that the selling value of goods, the consumers visit and the purchasing product can increase.