Potential and problems of ornamental fish farming development in Depok City (case study: neon tetra, cardinal and red nose ornamental fish farmer in Bojongsari District)

Ornamental fish is one of Indonesia's export commodities with destination countries dominated by Japan, Singapore, America, China, England, Korea, and Malaysia. This paper aims to provide an overview of the potential development, problems, and challenges of ornamental fish farming in Depok City. The research was conducted in August 2020 in Bojongsari District, Depok City, West Java Province. Data collected in the form of primary data and secondary data. The survey method was used in this research, with interview techniques using a questionnaire, in-depth interviews, and focus group discussion to stakeholders. Data analysis used simple statistical analysis and qualitative descriptive. The results showed that Depok City is one of the areas with the third-largest potential for ornamental fish in Indonesia, with its center in Bojongsari District. There are two types of ornamental fish farming in Bojongsari, namely hatchery, and nursery of ornamental fish. The dominant types of ornamental fish commodities are neon tetra, cardinal, and red nose. The problems in the development of ornamental fish farming include; a) technical problems, namely limited land; availability and quality of broodstock; limited fish seeds; quantity and quality of water (decrease in water quality); disease b) socio-cultural problems, namely the limited number of fish breeders; difficulty accepting new technology; marketing still depends on demand; access to price information at the exporter level; the workforce still comes from within the family and depends on the business owner; Human resources related to farming techniques; and financial management. So that it takes solutions related to problems and challenges through government policies in fostering and mentoring business actors, both technology assistance, as well as business management and socio-cultural behavior.