The Dilem Wilis Agro Tourism Community’s Development Using the Sociopreneurship Model to Achieve Sustainable Tourism Development

Tourism development is required to maintain sustainability and environmental ecosystem preservation while taking into account the socio-cultural conditions of the local population, so that it may be maintained and enjoyed by future generations. The ability of society to manage tourism potential is a fundamental point in maintaining the tourism business. Society acts as a host with the resources they have, both in the form of customs, traditions, and culture. One of the development models that can be applied to society is sociopreneurship. Through this model, people not only think for themselves but also for others and the environment around them. This study aims to examine the potential implementation of the sociopreneurship model in the development of the Dillem Wilis Agrotourism community, Trenggalek Regency. The method used is qualitative. The data source from this study came from key informants, the Dillem Wilis Agrotourism society. Determination of respondents in this study by means of snowball sampling. Data collection techniques used in-depth interviews, observation, and documentation. The data analysis used is data reduction, data presentation, and drawing conclusions. Based on the study’s results, it can be concluded that the sociopreneurship model can be well received by the Dillem Wilis Agrotourism Society. Through sociopreneurship community involvement in tourism development can be maximized in line with the realization of Sustainable Tourism Development.


Introduction
Tourism development is supposed to ensure sustainability, the preservation of environmental ecosystems, and the socio-cultural circumstances of local communities.This is done so that tourism is maintained and can be enjoyed by future generations.The concept of sustainable tourism development is described as a tourism development process that is aimed toward the preservation of the resources required for future development.Its also interpreted as "Forms of tourism that are consistent with 1248 (2023) 012026 IOP Publishing doi:10.1088/1755-1315/1248/1/012026 2 natural, social, and community values and which allow both guests to enjoy positive and worthwhile interaction and shared experience" [1].In addition, Wall [2], emphasizes sustainable tourism development not only on ecology and economy, but also on cultural sustainability.To ensure that tourism-related activities and economic advantages are distributed broadly and over the long term to the community, sustainable tourism development must be able to manage and develop all of the environmental qualities of tourist sites and cultural assets.
The sociopreneurship paradigm is one approach to achieving sustainable tourism.The ability of society to manage tourism potential is critical to the survival of the tourism industry.The society serves as a host with the resources it possesses, which include customs, traditions, and culture.At the same time, society can play a role in tourism development.Sociopreneurship is one of the development models that may be applied to society.People using this paradigm think not only for themselves but also for others and the environment around them.
In this study, researchers tried to bring the sociopreneurship model to tourism development at Dilem Wilis Agrotourism.Dilem Wilis is located in Bendungan District, Trenggalek Regency's Dompyong Village.A 40-hectare processing facility for coffee beans called Dillem Willis was originally a government-owned enterprise in the Netherlands.Additionally, there are dairy farms, clove plantations, and the typical food Nasi Gegok in the Dillem Wilis region.This area is developing as a tourist destination because of its cool air and extraordinary natural scenery.Based on the results of observations and interviews with Dillem Wilis Agro-Tourism managers, it is known that the total turnover reaches 400 million per year.
Sociopreneurship is building a business based on social activities.Social entrepreneurship (sociopreneur) is a technique that can be used to empower rural social capital to solve social problems by organizing, creating, and managing a business to fulfill social goals.Entrepreneurship has always been associated with business and has been managed solely for profit; however, sociopreneurship has a more beneficial goal, which is to build strong and competitive social capital..One of the tasks of a sociopreneur is to increase the motivation and enthusiasm of the community so that they have the will to get out of the problems they face by relying on their potential.
Based on the phenomenon, as well as empirical and theoretical descriptions, this study aims to examine the potential implementation of the sociopreneurship model in the development of the Dillem Wilis Agrotourism Society, Trenggalek Regency.Through the sociopreneurship model, it is hoped that the direction of Dillem Wilis' tourism development will become Sustainable Tourism Development which will not only benefit the current generation but also future generations.

Concept and Limitation 2.1.1. Sustainable Tourism Development
The concept of sustainable tourism is the adoption of the concept of sustainable development introduced by WCED (World Commission on Environment and Development) by defining sustainable tourism as a form of tourism that is in harmony with nature and socio-culture and provides benefits to both parties [3].Sustainable tourism is tourism development that is tailored to the needs of tourists and is based on efforts to empower socially, economically, and culturally and utilizes the community as the main actor to drive regional tourism [4].In building sustainable tourism, there are three components that need to be met, namely economic, sociocultural, and environmental sustainability [3].Tourism is economically sustainable, namely by reducing poverty, creating jobs, and driving the wheels of the economy in society.Socio-culturally sustainable, namely tourism can maintain the socio-cultural authenticity of the community, preserve cultural heritage and increase tolerance.Meanwhile, sustainability is carried out by optimally utilizing environmental resources, and maintaining sustainability and biodiversity in the tourism environment [3], [5].

Community welfare
Community welfare measures the extent to which community development has resulted in a better living by, first, enhancing the equal distribution of basic requirements; second, raising income, education, and human values; and third, growing economies of scale [6].In addition, community welfare can be interpreted as a reflection of the condition of their basic needs as seen in the eligibility of housing, IOP Publishing doi:10.1088/1755-1315/1248/1/0120263 sufficient clothing and food needs, affordable and quality education and health needs so that each individual can maximize his needs within certain budget limits [6].The level of community welfare can be seen from the development of various sectors such as social, economic and environmental levels between people in rural areas and cities [6].In addition, the Central Bureau of Statistics recorded that the number of poor people in Indonesia reached 28.28 million people as of March 2014 [7].This shows the lack of equal distribution of welfare in various urban and rural areas in Indonesia so there is a need for empowerment and development efforts to encourage and improve people's welfare [7].The Ministry of Tourism and Creative Economy believes that developing the tourism sector by utilizing local potential is an alternative to improving people's welfare [7], [8].This is because tourism development will have an impact on increasing people's welfare through the sectors it influences, such as the economic, social, and environmental sectors [7], [8].

Sociopreneurship
Sociopreneurship is defined as entrepreneurship that overcomes social problems [9].There are various competencies in sociopreneurship, namely helping solve social problems, making changes for the better, changing the system to solve problems and entrepreneurs innovating by paying attention to social, economic and environmental elements [9].The concept given by sociopreneurship is that entrepreneurs apart from seeking profit, also pay attention to their social and environmental impacts and respect local cultural values in each production process [9].In addition, UNDP defines sociopreneurship as an inclusive business that involves the poor in the business value chain, both as providers, employees, business actors and consumers [10].Sociopreneurship requires community participation in realizing social impacts so investment in human resources is needed, one of which is by improving the quality of education and supported by political and economic stability [11].Until now, sociopreneurship is still a public concern regarding its potential to reduce social problems by collaborating on business with community empowerment so that it becomes a potential for socio-economic value [9], [11].

Methods
This study was carried out in Bendungan, Trenggalek, at the Dillem Wilis Agrotourism in Dompyong Village.This kind of study is qualitative, and it can help with theory, practice, policy, social issues, and taking action based on what has been observed and observed facts.This research is included in a qualitative type with a case study approach.Use case studies appropriately for current situations.As long as the issue of a case is still developing, theory must still be assisted to determine the direction of study [12].The Dillem Wilis Agrotourism society, Dompyong Village, Bendungan, and Trenggalek provided the research's data sources.Respondents are chosen using snowball sampling, which involves growing the sample until it is considered saturated.For this study's data gathering, in-depth interviews, observation, and documentation were used.1) The research preparation stage, and 2) the research execution stage, are the stages in this study.This study used three types of data analysis: data reduction, data presentation, and conclusion.

Results
The Indonesian Agro Tourism Association (AWAI) defines agro-tourism development as a type of tourism activity that uses agro-business as a tourist attraction with the intention of fostering more travel, leisure, and commercial relationships in the agricultural industry.According to Kasparek [13], There are several prerequisites for the growth of agro-tourism, including a) a sufficiently large authentic natural landscape; b) the presence of nearby cultural, historical, or natural attractions; c) access to tourist destinations made possible by transportation routes; d) adequate infrastructure for travel, lodging, and logistics; e) stable political conditions; and f) local support.Based on this, Dillem Wilis Agrotourism has achieved all requirements for being able to use the term "agrotourism".
Van Dillem coffee agrotourism is located in the village of Dompyong, which is located on the slopes of Mount Wilis.Residents in the area claim that this coffee plant was founded in 1928, during the Dutch period.Menner Van Dillem, a native Dutch citizen, owns this coffee shop.There is an Agricultural Transformation Business Model (Economic Activity) Technology Park in Dillem Wilis Agrotourism that oversees plantations and dairy farms.Café Van Dilem also conducts coffee tours that include the process of turning coffee beans into ready-to-drink coffee.The natural grandeur of Mount Wilis' beautiful slopes is also available at Dillem Wilis Agrotourism.
Based on the results of interviews and observations made in this study, the implementation of sociopreneurship at Dilem Wilis Agrotourism is very suitable for the conditions of the region and its people.This is in line with the four main elements in social entrepreneurship [14], namely social value; Civil Society (civil society); Innovation (innovation); and economic activity

Social Value is the existence of real social benefits for the community and the surrounding environment.
The Sociopreneurship model can be well accepted by the Dillem Wilis Agrotourism Society because Dillem Wilis residents have a fairly high sense of family.There are social issues that Dillem Willis society wants to solve in the form of infrastructure, poverty, unemployment, and environmental preservation and historical sites.Through the sociopreneurship model in the development of Dillem Wilis Agrotourism, it is hoped that the welfare of all levels of society can increase so that social problems can be overcome.

Civil Society is a form of civil society initiative and participation by optimizing existing social capital in society.
Local community involvement (community-based approach) is an absolute prerequisite for achieving sustainable tourism development.Development must be able to revive traditional knowledge, local knowledge or ethnoscience, which has existed in local communities for tens of years or even hundreds of years which is an adaptation of the local community's ecology.The sociopreneurship model can be an effort to strengthen community bonds to optimize the usefulness of Dilem Wilis Agrotourism for the welfare of society.This can be seen from the people who work hand in hand in carrying out traditional ceremonies before the opening of the Van Dilem coffee shop.In addition, every time they harvest crops, the community will jointly hold a 'selametan' which is a symbol of gratitude to God for the harvest they have obtained.Most of the harvest will be processed for sale at the Van Dilem coffee shop.

Innovation is an innovation that is carried out in solving problems by looking at the local wisdom of the community.
Prior to the development of Dillem Wilis Agrotourism, the majority of Dillem residents were farmers.This has altered with the emergence of Dillem Wilis Agrotourism as a tourist attraction.Labor is absorbed as a result of Dillem Wilis' tourist development through the addition of tourism-related units.
The results from the business development of the Dillem Wilis residents are not only used for profit but can also be used to overcome social issues.

Economic Activity is a balance between social activities and business activities to ensure the independence and sustainability of the organization's social mission
The development of tourism in an area will indirectly have a positive influence on the area itself.Bardgett [15], explains that tourism development activities can create jobs.This can be witnessed through the absorption of labor in the hotel, restaurant and restaurant sectors, and so on.In addition, Alloc and Tetsu [16] see that tourism can be part of the integration of economic development in a country if it can drive other development sectors.For example, various hotels need rice and vegetables, fish and meat which are usually provided by local farmers, fishermen and ranchers.When this relationship goes well or there is a symbiotic relationship, economists call it the multiplier effect -the multiplier effect/multiplier effect - [17].When this multiplier effect is carried out with a good mechanism, it is believed that it will increase the welfare of the community and the regional economy.Dillem Wilis has extraordinary natural and social potential but the economic potential possessed by the Dillem Wilis community (in terms of MSME businesses) is currently underdeveloped so an appropriate empowerment model is needed.Sociopreneurship is a solution that fits the Wilis Dilemma condition because in Sociopreneurship there will be business activities in overcoming social problems that involve the use of all resources in an innovative way to accelerate social change in meeting the social needs of society.Financial gains are directed at increasing the scale of activities rather than being distributed to shareholders.This is a very important element considering that the existence of Dilem Wilis cannot be separated from the role of the surrounding community.Through sociopreneurship, a business will be managed by the community for the welfare of the community itself.

Discussion
One of the key elements in the concept of sustainable tourism development is how local communities may be empowered and involved in tourism activities to profit from them.Aside from that, the involvement of the community in sustaining environmental conditions where tourism items are located is critical.Local communities must play an active role in tourism development.Furthermore, tourism is expected to provide opportunities and access to local communities for the development of tourismsupporting businesses such as craft shops, souvenir shops, food stalls, and others, so that the local community receives more direct economic benefits from tourists, which are used to improve their welfare and standard of living.The level of community involvement in tourism varies greatly depending on the individual's or local community's potential, experience, knowledge, and competence.[18].
There are important principles put forward in tourism management, one of which is the need to emphasize the concept of "local control" or control by the local community [19].The sustainability of tourism development is highly dependent on the amount of control local communities have over their area.This is important considering that the community knows and is familiar with the conditions of their area compared to other people outside their community.Lately, the role of local communities in their participation in controlling the environment in which they live has been increasingly minimal, resulting in (increasing) marginalization of local communities, or increasing pressure on local communities from decision-making procedures, and increasingly worrying about the sustainability of tourism development [19].
Based on studies of human ecology, there is also a theory which states that local people have "traditional wisdom" or ethnoscience.This ethnoscience grows and develops and is maintained for generations in society based on hundreds of years of experience and is generally very environmentally friendly, because the basic concept that exists in traditional societies is harmony with nature by utilizing nature as necessary for present life and can be sustainable for future generations.[19].However, the idea of sustainable development from [20] has been applied to the tourism industry as a model that combines the physical environment (location), cultural environment (host community), and tourists (visitors).[20] establish this through seven concepts, including (1) the environment has intrinsic worth and can serve as a tourism asset, to meet the requirement for sustainable tourism development.Utilization is done for the benefit of future generations as well as short-term purposes; (2) Tourism must be promoted as a beneficial activity that helps locals, the environment, and visitors alike; (3) Tourism and the environment must be linked in a way that ensures the environment is sustainable over the long term.Natural resources must not be depleted by tourism in order for them to be enjoyed by future generations or follow an acceptable path; (4) The scale/size of nature and the character of the locations where these activities are conducted must be taken into consideration in tourism and development operations; (5) In other places, it's important to create a balance between the requirements of the community, the environment, and tourists; (6) In a dynamic, ever-changing world, there are always advantages to be had.Adaptation to change, however, should not diverge from these principles.(7) The tourism sector, local government, and environmental non-governmental organizations (NGOs) concerned with the environment all have a duty to care about the principles and work together to make them a reality.
Therefore, sustainable tourism development can be realized if the level of utilization of resources does not exceed the ability to regenerate these resources.This is possible to do if several conditions are possible in every tourism development, including that the benefits of economic development are distributed fairly, and there is direct involvement of local communities in tourism development, including in enjoying the economic benefits of tourism.In line with sustainable tourism which prioritizes community involvement, the sociopreneurship model fully encourages people to be able to take advantage of their own potential and the environment around them.The noble goal of sustainable tourism development is that tourism development (must) be based on the principle of environmental ecological sustainability where the tourism object is located.The community as environmental managers of Dilem Wilis will be very careful when utilizing natural products.This is one of the guarantees for the implementation of the development of Sustainable Tourism Development.

Conclusion
Tourism must be based on sustainable criteria the essence of which is that long-term ecological development must be supported and tourism must be economically viable as well as ethically and socially just to the local community.One of the important points in the concept of sustainable tourism development is how local communities can be empowered and involved in tourism activities themselves to gain benefits from tourism activities.Thus, according to the results of interviews and observations that have been made previously, to realize Sustainable Tourism Development, community participation is needed in the development of Dilem Wilis Agrotourism.This community involvement can be maximized by using the sociopreneurship model.This model will encourage the Dilem Wilis Agrotourism community to innovate in utilizing the potential around them to solve social problems and improve economic welfare.Community involvement in developing tourism will lead to a sense of belonging and a sense of wanting to participate in maintaining the tourism potential in their area.In addition, the sustainability of tourism development is highly dependent on the amount of control local communities have over their area.This is important considering that the community knows and is familiar with the conditions of their area compared to other people outside their community.

2 .
Increasing people's income 3. Social Cohesion and inclusive economic growth