Web-based information system sales

This research aims to make it easier for consumers in buying and selling transactions as well as for sellers to promote various kinds of products that can be reached by consumers without visiting the store. This study used descriptive analysis method by conducting interviews directly with the PD. XYZ store as the case study. The results of this study indicate the design of website sales increase the sale and purchase transactions at the store. A media campaign is needed to increase the attractiveness of buyers. In conclusion, the design of a sales information system can help sellers in promoting products in an effort to increase revenue from the store.


Introduction
Business process technology such as implementation or ERP (Enterprise Resource Planning) is the latest business technology innovations to manage and organize company processes at the product line level [1]. Online marketing information systems can be used as sales transaction documents, promoting goods, and for customer to order products [2]. Marketing information is important as the economy continues to emphasize service equally a primary source of value. Services depend heavily on information because it quickly becomes a service in itself [3,4]. Web applications are nowadays easy to apply and use, besides, their scalability for organizations are vast [5].
Many companies rely on a web application to conduct traditional business strategies and analytical data collection techniques for promotional effectiveness [6]. The web serves an integral part of daily operations that are widely used by various companies as well as business matters also rely on the web to attract clients, communicate with suppliers, and generate income [7]. The online trading system facilitates online trading through public networks using web applications that can be used by all internet users [8]. Online transactions are usually conducting by sellers and online buyers through internet media. Moreover, there is no direct transaction between buyers and sellers [9]. There are several ways to sell, one of them is using web-based sales because it can increase the number of profits for the company [10]. It can be ascertained that the need for the existence of an information system is very helpful for management in making decisions and improving the buying and selling services needed. Therefore, the purpose of this research is to identify whether the establishment of an online sales system can increase sales revenue and as a promotional media for PD. XYZ store.

Method
This research used a descriptive analysis method by conducting interviews directly with the store PD. XYZ as a case study in this study. After finding the problem, we collect the materials in the system design. System design is very useful for development because it can determine the final output of the built system.

Results and Discussion
Nowadays, buying and selling goods can be done by delivery service or come directly to the store. Therefore, to utilize highly sophisticated technology, PD. XYZ store wants to build a web-based sales application that aims to attract more customers. The display of home in this website design can be seen in Figure 1. On this page, customers can find out the history of PD. XYZ store and where the store is located. The next page is the Contact Us display page as seen in Figure 3.

Figure 3. Contact Us
On this page, customers can find out the contact information that can be contacted at the store of PD. XYZ. The next page is the Ordering display page, see Figure 4.  This page displays all products which available at PD. XYZ store. In addition, the customer can find out the product details. The next page is the Testimonial display page, see Figure 6.  On this page, customers can order items to be purchased by filling the form in the shopping cart such as the shipping addresses, shipping services, and choose payment methods. If the customer have taken these steps, the store will validate the payment after the customers have uploading their proof of payment, then the process of shipping the goods will be made on the form that has been filled in by the customer. The next page is the Blog display page, see Figure 8.